From /"Rhetoric" on Google.ca
http://www.ucalgary.ca/~smit/RhetLinks/RhetoricGoogle.htm /
I've compiled some summary lists that are easier to read than the
detailed charts on my web page.
/
/(Please see the page itself for cautions and notes about the data)
------------------------------------------------------------------------
CASLL -- notice the Canadian pages' ranking of "writing/composition" as
#2 in the 2nd list.
CSSR & CATTW -- notice the emphasis on Canadian pages discussing
rhetoric in public and professional communication.
CSSR -- notice Canadian pages' greater emphasis on rhetoric &
philosophy, logic and argumentation
------------------------------------------------------------------------
//
Top 15 (of 51) topical adjectives for rhetoric on CANADIAN web pages
CAPITALS = the item is 5 or more ranks higher than its ranking on
"all" pages
1. "political rhetoric"
2. "American rhetoric"
3. "classical rhetoric"
4. "war rhetoric"
5. "religious rhetoric"
6. "ENVIRONMENTAL RHETORIC" (8.4% of all results)*
7. "presidential rhetoric"
8. "public rhetoric"
9. "feminist rhetoric"
10. "legal rhetoric"
11. "AFRICAN AMERICAN RHETORIC" (8.0% of all results)*
12. "policy rhetoric"
13. "NAZI RHETORIC" (6.4% of all results)*
14. "SCIENTIFIC RHETORIC" (5.0% of all results)*
15. "anti-war rhetoric"
* For adjective/noun combinations, the average Canadian percentage
of all hits is 3.3%
* Canadians represent only 1.65% of global English speakers, and
1.9% of global internet users
------------------------------------------------------------------------
Top 20 (of 45) topics for "Rhetoric and/of X" on CANADIAN web pages
CAPITALS = the item is 5 or more ranks higher than its ranking on
"all" pages
1. politics
2. writing/composition
3. SCIENCE (1.6% of all results)*
4. technology
5. PUBLIC / CIVIC (10.4% of all results)*
6. PROFESSIONAL WRITING/COMMUNICATION (29.7% of all results)*
7. COMMUNICATION (1.9% of all results)*
8. culture and cultural studies
9. community
10. media
11. PHILOSOPHY (2.6% of all results)*
12. war / conflict
13. LOGIC (3.0% of all results)*
14. history
15. LAW (3.5% of all results)*
16. gender
17. religion
18. DISCOURSE (3.3% of all results)*
19. literature
20. medicine
* For "and/of" combinations, the average Canadian percentage of all
hits is 1.9 %
------------------------------------------------------------------------
Top 5 out of 21 negative adjectives associated with rhetoric on "all" pages
1. empty
2. mere
3. inflammatory
4. partisan
5. angry
------------------------------------------------------------------------
Top 5 out of 15 positive adjectives associated with rhetoric on "all" pages
1. good
2. inspirational
3. simple
4. inspiring
5. positive
--
Tania S. Smith
Assistant Professor
Faculty of Communication & Culture
University of Calgary
http://www.ucalgary.ca/~smit
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