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Scientists discover brain's remembering mechanism

WASHINGTON (August 20, 1998 4:30 p.m. EDT http://www.nandotimes.com) -- Why is
it you can't remember where you put your car keys but you can't forget the
theme song to the "Brady Bunch"? Scientists have taken a big step toward
solving the mystery, literally peering inside the human brain at the split
second it creates a memory.

In a unique pair of studies, scientists at Harvard and Stanford universities
used sophisticated imaging techniques to watch people's neural activity and,
for the first time, show which parts of the brain determine whether a specific
experience will be remembered for forgotten.

The findings "mark a significant step forward," said memory expert Michael D.
Rugg of Britain's University of St. Andrews, who critiqued the studies in
Friday's edition of the journal Science.

Yes, the discovery means advertisers might one day figure out how to make
commercials better stick inside the consumer brain.

More important, because one of these memory-making regions is ravaged in
Alzheimer's disease, the scientists now are studying whether their findings
also could help detect the devastating brain disease in its earliest stages.

"We're really excited about the prospect of this being used for Alzheimer's
disease," said Stanford neuroscientist James Brewer, who led the memory study
and was preparing to scan the brain of an Alzheimer's patient Thursday. "If we
were able to detect Alzheimer's really early, the prospect for treatment is
much, much better."

Scientists have long suspected that how well people remember depends on
differences in how their experiences are "encoded" into the brain at the time
they occur. Studies of people with brain damage have suggested various brain
regions were involved, but it wasn't clear if damage to those regions meant
people couldn't make new memories, retrieve old ones or store memories over
time.

New, high-powered "magnetic resonance imaging," or MRI, machines work fast
enough that scientists can measure split-second neural activity as a person's
brain processes an experience.

At Harvard, neuroscientist Anthony Wagner put healthy volunteers into these
"functional MRI" machines and rapidly flashed one word every two seconds onto
a screen inside. At first, the volunteers merely noted whether words were in
upper- or lower-case letters. With additional words, they were told to decide
if each was concrete, like "chair" or "book," or abstract, like "love" or
"democracy." That's because psychologists already knew that analyzing the
meaning of a word helps people remember it.

In Stanford's study, Brewer showed volunteers color photographs of indoor and
outdoor scenes rather than words.

Neither set of volunteers had been told this was a memory test. But after the
MRI scans, they were asked which words or pictures they remembered well,
remembered vaguely or didn't remember.

The scientists compared those memories to the brain scans.

The longer that two brain regions -- the prefrontal lobes and the
parahippocampal cortex -- both lit up on the MRI scans, the better people
remembered the items. Words or pictures that caused weak activity in the two
regions were forgotten.

What makes your brain more likely to react to one item over another? "That's
the million-dollar question," Wagner said.

The studies provided some hints. Wagner's volunteers showed more neural
activity and better memory during the "concrete-abstract" word test than for
other words, providing biological evidence that more complex cognition
increases the chances of memory.

And personal experiences probably play a role. Perhaps Brewer flashes a photo
of Zion National Park: Someone who just visited there may react more than
someone who says, 'Oh, a desert scene.'

Most people think of memory problems as "failing to retrieve an event," Brewer
explained. Instead, think of "what went on when you put those car keys down
that distracted your attention from where you're putting them," he said. "But
you're thinking of that stupid piece of trivia, you're attending to it" -- so
the trivia of, say, a TV show becomes a memory.

By Lauran Neergaard, AP Medical Writer
Copyright 1998 Nando.net
Copyright 1998 The Associated Press

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